In Summary
Here are some patterns we’ve recognized around large scale transformation acquirer plans:
Consistencies in Transformational Changes
Oftentimes, companies make the assumption that their systems and operations will effectively transition to the company being acquired. However, our experiences suggest that there can be a disconnect between what has worked for one company and what will work for both. Legacy systems, inefficient workflows, conflicts in process based on differing industries or outputs – these can all complicate an acquisition and create unsteady footing for new and old colleagues alike. Change management may be required for all parties involved – not just the one being acquired. Regardless of whether your company is in the process of acquiring or getting acquired, it’s important to proactively assess what works for your systems and where there are gaps of opportunity that can be optimized through this engagement to prevent delays and stopgaps.
Alignment of Internal and Customer-Facing Operations
Focusing solely on customer-facing operations post-acquisition might seem intuitive, but it’s a mistake to neglect back-office modernization. Without updating these systems, your team is unable to internally operate at a sustainable pace, which in turn can negatively affect customer satisfaction and overall business growth. A delay on the backend (e.g. slow processing servers) may result in an even more significant reaction on the frontend (e.g. a frustrated customer complaining about your company’s slow customer service online or to their circle of colleagues).
Backend optimization may not show immediate impact in comparison to a frontend overhaul, but it will certainly show detrimental, long-term impact to multiple layers of your business if left unchecked.
A Change Champion
Successful integrations and technology transformations always have a clear leader or team spearheading the rationale for exponential change and navigating the internal conflicts that arise between leadership teams with differing visions. Having respected, credible, and operationally-focused leadership ensures that all activities are well-coordinated and communicated. Empowered senior sponsors manage clarity on the mission at hand and keep customers at the forefront, all while maintaining in-house expectations and communicating areas of friction.